Page 105 - Pure Life 39
P. 105

(

                  80  /   International Multidisciplinary Journal of Pure Life, 11(39), 2024
                  specific fields to make better choices and      feedback loop encourages users to seek
                  decisions.   To    attain   this,   local       constant  engagement  and  approval,
                  communities, mosques, and educational           creating a dependency on these platforms
                  institutions  can  come  together  to           for emotional satisfaction. The pursuit of
                  establish “Knowledge Hubs” dedicated            likes and social recognition can lead to
                  to facilitating access to expert guidance.      increased anxiety and pressure to curate
                  These hubs can be set up in places of           one's online persona, as users often feel

                  worship or community centers, providing         compelled to achieve higher engagement
                  a  welcoming  environment  for  young           metrics (Flex & Assoc, 2023).
                  people to gather, learn, and seek guidance        The  allure  of  instant  gratification  is
                  on  various  informational  topics.  In         rooted in human psychology, where the
                  addition  to  physical  hubs,  online           brain’s reward system seeks pleasure and
                  platforms  or  forums  can  be  created  to     releases  dopamine,  the  "feel-good"

                  allow  broader  access.  The  Knowledge         neurotransmitter when we receive quick
                  Hubs can organize regular lectures and          rewards like social media “likes” or one-
                  Q&A sessions led by qualified scholars          tap orders. This creates a loop of seeking
                  and  experts  on  topics  relevant  to          more  instant  rewards  (Mahbub,  2023).
                  navigating information overload.                The  digital  age,  with  its  emphasis  on
                                                                  instant gratification and quick fixes, can
                    4.  The Instant Gratification Culture         have several cognitive harms that affect
                  The digital age often emphasizes instant        our ability to make thoughtful, long-term
                  gratification and quick fixes, which can        decisions.   Frequent    exposure     to
                  undermine  long-term  decision-making           immediate rewards e.g., likes, comments,
                  skills  that  require  patience  and  deeper    or quick answers, can diminish the brain's
                  consideration  of  consequences.  Instant       ability  to  delay  gratification.  This  can
                  Gratification is the desire to experience       impact    self-control   and    increase
                  pleasure or fulfillment without delay. It       impulsive behaviors, making it harder to

                  refers to the preference for a quick reward     wait for long-term benefits (Alsop, 2014).
                  over  a  delayed  but  potentially  more        If  individuals  become  accustomed  to
                  substantial one. For example, opting to         quick results, they may lose the capacity
                  eat  a  dessert  immediately  instead  of       to  persevere  through  challenges  or
                  waiting for a healthier meal, or choosing       delays.  This  can  affect  their  ability  to
                  to spend money now rather than saving it        engage  in  tasks  that  require  sustained

                  for future needs, are instances of instant      effort, such as studying, working on long-
                  gratification.  Platforms  like  Instagram,     term projects, or saving money.
                  TikTok,      and      Snapchat      offer         Adhering  to  the  guidelines  and
                  instantaneous  validation  through  likes,      solutions     previously     mentioned
                  comments,  and  shares.  This  immediate
   100   101   102   103   104   105   106   107   108   109   110